Paperless billing, on the other hand, accounts for these concerns by implementing security measures and protocols for customers’ login information.
Mail can be intercepted, misplaced or fall into the wrong hands, leaving valuable account information or even payments unprotected.
#PAPERLESS PAYMENTS FREE#
How is their information stored? What will it be used for? Will their account be safe? Although digital methods can present their own concerns, the truth is that paper statements are not free of fraud risk. When it comes to paperless billing benefits, a top priority for many customers is security. The environmental reasons to go paperless are growing increasingly important to promote. Paper is a major concern, making up 25% of landfill waste, 33% of municipal waste and 50% of business waste. To reach the eco-conscious consumer, emphasize the sustainable benefits of going paperless, including less paper waste and a reduced carbon footprint. In fact, 87% of consumers view a company favorably that supports the environment, whether through programs, products or philanthropic efforts. Paperless billing gives customers an opportunity to help the planet, while also showcasing your energy utility’s efforts to reduce its environmental impact. Research finds 68% of millennials purchased a product with an environmental benefit in the past 12 months. Energy utility customers are increasingly concerned about the environment, particularly younger generations. There are numerous environmental reasons to go paperless, the biggest being a reduced carbon footprint. With an overload of paper transactions in everyday business operations, electronic bill statements are one less piece of paper to keep track of each month. For small and large businesses alike, paperless billing reduces costs and increases productivity. Traditional paper bills require a constant supply of postage and envelopes or time spent logging into numerous sites to make payments. Compared to residential consumers who receive about 12 bills total each month, small businesses receive about 50 bills on average. Saving moneyįor business customers in particular, paperless billing has a major impact on operational costs. For example, customers can pay their bill in the middle of cooking dinner, doing a home workout or watching Netflix. Instead of emphasizing the on-the-go benefits, highlight the 24/7 convenience of paperless billing. The COVID-19 pandemic aided in this “pay anytime” value proposition as consumers looked to budget their bills amidst other financial concerns. As this data demonstrates, energy utility customers want the flexibility of viewing and paying their bill on the go. In addition, millennials and consumers with a household income between $50,000 and $99,000 are more likely to use mobile bill pay. According to Questline Digital’s Energy Utility Benchmarks Report, 68% of residential customers engage with program promotions on a mobile device such as a smartphone or tablet.Ī survey of smartphone owners finds 42% pay their monthly bills through a mobile device. The ability to access your bill from any location is a top benefit of paperless billing. That’s why energy utilities should promote the benefits of email and text payment reminders in their paperless marketing. When thinking about their bills, consumers say late payments are a top concern. Ebill customers have access to numerous payment options, including through a bank account, debit card, credit card, autopay, mobile app and even smart home voice activation. Paperless billing fits into customers’ busy 24/7 schedules and helps reduce stress.įlexible payment options add to the convenience. Instead of waiting for a paper bill in the mail, customers can quickly access their bill from their email inbox. There are numerous advantages of paperless billing, including:įor energy utility customers, convenience is perhaps the number-one reason to enroll in paperless billing. It also allows customers to have easy access to their billing history without the paper clutter at home.
Furthermore, ebilling allow customers to pay their bills directly online, rather than needing to mail a payment or travel to a customer service center.
Paperless billing is a convenient way for customers to access, pay and store their bills.
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